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Conde Nast may have recently shuttered three magazines, but the magazine conglomerate isn’t out of new ideas: It is launching its first online dating site. Supported by Glamour.com and GQ.com, the page is meant to unite fashion-savvy girls with GQ-reading guys in the hopes of creating couples who share affection for one another and for clothes. The site, called TrulyMadlyDating.com, has already generated thousands of profiles and offers a two-way compatibility system to help find matches. But will it work? Over at Fashionista, a blogger notes the fashion industry “is really the last place I’m looking to for set-ups. I love the mix of people that I get to work with, but c’mon I don’t really think of it as the go-to place for straight men.”