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Eat your heart out, tourists: Pop Tarts will open a 3,200 square foot store in Times Square on Tuesday. The main draw will be a café, which will serve 30 goodies, including Pop Tarts “sushi”—minced Pop Tarts wrapped in a fruit rollup—and sandwiches like the Fluffer Butter, which will spread marshmallow between two Pop Tarts. Visitors will also be able to build their own Pop Tarts or watch an hourly light show.