Hershey Plans Cadbury Bid

Candy Wars

Updated Apr. 25, 2017 11:55AM EDT / Published Nov. 18, 2009 1:39AM EST

No need to sweeten the deal here: Hershey Co. is lining up billions of dollars to launch a rival bid to Kraft’s $16 billion offer for candy maker Cadbury. Hershey may team up with a partner like Ferrero SpA, the Italian maker of Tic-Tacs, Nutella, and Ferrero Rocher chocolates. According to The Wall Street Journal, Hershey has talked to Bank of America and J.P. Morgan about financing the deal, and the banks have been receptive.

Read it at The Wall Street Journal

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Hershey Plans Cadbury Bid